Newest mobile payment applications to be showcased at Booth 1663

BOSTON, MA — March 1, 2010 — Merchant Warehouse, a premier provider of merchant accounts and credit card processing solutions, today announced the company will be demonstrating its MerchantWARE Mobile™ applications integrated with MagTek’s encrypted Bluetooth card reader, perfect for the on-the-go workforce, at the 26th Annual International Pizza Show 2010 at the Las Vegas Convention Center, March 2-4. Additionally, Merchant Warehouse will be showcasing the MerchantWARE product suite of PA-DSS compliant solutions including MerchantWARE Transport & MerchantWARE Secure Encrypted Card Reader, two PA-DSS compliance solutions for developers.

The International Pizza Show is the ideal venue for demonstrating MerchantWARE Mobile applications as they’re the ideal mobile payment solution for pizza delivery drivers. With MagTek’s Bluetooth card reader, all credit card data is encrypted at the point of swipe before it is accessed by the mobile device, and the data is then securely transmitted and stored at the Merchant Warehouse gateway and data vault. Sensitive information is never stored on the mobile device itself, so merchants and customers have peace of mind knowing their card data information is safe.

MerchantWARE® is a complete suite of certified payment processing solutions designed especially for Developers and VARs. This suite provides end-to-end encryption and tokenization and enables developers to create superior POS systems that deliver a variety of payment processing solutions for their customers. MerchantWARE is PA-DSS certified.

MerchantWARE® TransPort™ allows point-of-sale developers to remove the card processing function entirely from their software while retaining full functionality through a “transaction portal.” The PA-DSS audit scope may be reduced or eliminated by delegating all of the sensitive portions of payment processing to MerchantWARE TransPort. Once integrated into a point-of-sale system, MerchantWARE TransPort assumes all of the duties of handling sensitive payment data so that the POS system never comes in contact with it. When a card is swiped, cardholder data is collected, prepared, and transmitted via SSL to MerchantWARE’s secure payment gateway, where it is processed and an authorization token is automatically sent back to the POS system.

Both MerchantWARE solutions will be on display at Booth 1663.

What: 26th Annual International Pizza Show

When: March 2-4, 2010

Where: Las Vegas Convention Center,

Las Vegas, Nev.

WHO: Merchant Warehouse enables merchants to process all forms of electronic payments including credit, debit, EBT, rewards and gift cards, and checks using any payment processing device.

About Merchant Warehouse

Since 1998, Merchant Warehouse has set the standard for credit card processing by guaranteeing competitive pricing in merchant accounts, software, equipment, and providing dedicated, high quality customer service. Over 80,000 merchants later, the company continues to lead the industry with groundbreaking technology initiatives: MerchantWARE®; BINsmart™; and MerchantWARE Mobile. Merchant Warehouse has been named the ETA 2009 ISO of the Year, Business Solutions’ Best Channel Vendor for 2009 & 2010 and is a two-time recipient of the Boston Business Journal Pacesetter Award. Merchant Warehouse co-CEO, Henry Helgeson, was also named Ernst & Young Entrepreneur of the Year 2009 for New England. The company is committed to community and charitable involvement. For more information, please visit http://merchantwarehouse.com or follow us on Twitter at http://twitter.com/MWarehouse.

About Xsilva

Xsilva Systems makes a comprehensive suite of retail tools under the LightSpeed brand that are tailored to the Mac platform and intended to help individual retailers and small retail chains grow and manage their businesses more effectively. LightSpeed makes managing a retail business as easy as click, drag and drop, and features a powerful front-counter point of sale solution. It also features extensive quoting, ordering and invoicing capabilities, label and barcode printing, reporting, inventory management, customer profiling and tracking, credit-card processing, gift cards, multi-store lookups and stock transfers. Add-on module LightSpeed Web Store allows retailers to generate and maintain a customizable PHP- and CSS-based e-commerce site from their LightSpeed database.

Contacts:

Marianne Rocco, Marketing Director

Merchant Warehouse

800.941.6557 x2051

mrocco@merchantwarehouse.com

Meghan Welborn / Michael Sullivan

PAN Communications

978.474.1900

merchant@pancomm.com

Mobile Applications join the growing list of payment options offered by Merchant Warehouse

BOSTON, MA — March 2, 2010 — Merchant Warehouse, a premier provider of merchant accounts and credit card processing solutions, today announced two new mobile payment processing applications for MerchantWARE® Mobile™, a user-friendly, virtual payment processing application that provides small and large businesses with simple and secure card processing capabilities. The new applications are now available for the Google Android and Windows Mobile platforms – joining the already available iPhone/iPod touch and Blackberry.

2010 has unofficially been dubbed, “The Year Smartphones Become Mobile Credit Card Terminals,” with MerchantWARE Mobile answering the call for mobile payment processing that is as safe and secure as paying at a non-mobile terminal–like a cash register. By combining simplicity with advanced functionality and security­, the free applications boast an easy setup process and only require a Merchant Warehouse merchant account.

The new applications are part of Merchant Warehouse’s on-going mobile strategy which is to understand the needs of the growing micro-business segment, provide superior customer support and deliver secure, scalable and the lowest cost mobile payment solutions for all devices. Businesses today save time and money with free applications, immediate payment approvals as well as the convenience of automatic email receipts. MerchantWARE® MobileTM applications are an ideal payment solution for any ‘on-the-go’ business that needs to accept credit card payments in real-time.

“We recognize that the mobile micro-business is growing and will be a driving force in our economy,” said Henry Helgeson, co-CEO of Merchant Warehouse. “Our goal is to be ready with affordable, secure mobile payment applications for all devices. The addition of the Android and Windows Mobile applications brings us closer to that goal. Because Merchant Warehouse is self-reliant and does not depend on third parties for our gateway or support services, we are able to readily address the needs of the business customer and deliver better support and innovative solutions with the most flexibility. Delivering scalable, affordable and secure mobile applications for all businesses just makes sense for Merchant Warehouse.”

As the technology emerges, evolves and gains traction in the market, MerchantWARE Mobile stays ahead of the pack, including secure compliant credit card processing applications and portable card readers used with the iPhone/iTouch, Blackberry, and now the Android and Windows Mobile to accommodate card swipes that allow merchants to avoid high-cost “card-not-present” fees. All credit card data (swiped or keyed) is securely transmitted and stored at Merchant Warehouse’s secure data vault, not the mobile device so merchants and customers have peace of mind knowing their card data is safe. For a list of additional MerchantWARE® MobileTM features, please visit: http://merchantwarehouse.com/merchantware_mobile

The free applications require a Merchant Warehouse merchant account and all mobile applications, except the iPhone/iTouch, use a Bluetooth enabled card reader while the iPhone/iTouch use an easy to manage cradled card reader. With the addition of Windows Mobile and Android to the offerings, merchants can take part in the growing trend toward mobile payment processing with the ease and peace of mind that comes from partnering with a recognized industry leader and innovator such as Merchant Warehouse.

About Merchant Warehouse

Since 1998, Merchant Warehouse has set the standard for credit card processing by guaranteeing competitive pricing in merchant accounts, software, equipment, and providing dedicated, high quality customer service. Over 80,000 merchants later, the company continues to lead the industry with groundbreaking technology initiatives: MerchantWARE®; BINsmart™; and MerchantWARE Mobile. Merchant Warehouse has been named the ETA 2009 ISO of the Year, Business Solutions’ Best Channel Vendor for 2009 & 2010 and is a two-time recipient of the Boston Business Journal Pacesetter Award. Merchant Warehouse co-CEO, Henry Helgeson, was also named Ernst & Young Entrepreneur of the Year 2009 for New England. The company is committed to community and charitable involvement. For more information, please visit http://merchantwarehouse.com or follow us on Twitter at http://twitter.com/MWarehouse.

About Xsilva

Xsilva Systems makes a comprehensive suite of retail tools under the LightSpeed brand that are tailored to the Mac platform and intended to help individual retailers and small retail chains grow and manage their businesses more effectively. LightSpeed makes managing a retail business as easy as click, drag and drop, and features a powerful front-counter point of sale solution. It also features extensive quoting, ordering and invoicing capabilities, label and barcode printing, reporting, inventory management, customer profiling and tracking, credit-card processing, gift cards, multi-store lookups and stock transfers. Add-on module LightSpeed Web Store allows retailers to generate and maintain a customizable PHP- and CSS-based e-commerce site from their LightSpeed database.

Contacts:

Marianne Rocco, Marketing Director

Merchant Warehouse

800.941.6557 x2051

mrocco@merchantwarehouse.com

Meghan Welborn / Michael Sullivan

PAN Communications

978.474.1900

merchant@pancomm.com

Mobile applications popular among private investigators, fitness experts, delivery personnel and trade show vendors where convenient and safe style of pay is a premium

BOSTON, MA — February 23, 2010 — Merchant Warehouse, a premier provider of merchant accounts and credit card processing solutions, today announced significant traction of its mobile payment processing applications, released for the iPhone, iPod Touch and Blackberry last Spring. Continued adoption of these applications and increase in their use has proved mobile processing is a very convenient means of conducting business while on the road for small and mid-sized businesses.

Since introduced last April, over 15,000 applications have been downloaded for the iPhone and Blackberry versions from Merchant Warehouse’s web site. April, the first month the application was available for the iPhone, was the most active month for downloads. On average Merchant Warehouse signs over 200 merchant accounts per month with their mobile applications. Each mobile application requires a Merchant Warehouse merchant account and can have an unlimited number of users on a single merchant account.

Brian Bucksell, who is president and founder of The Bucksell Group, a private investigative firm in Washington, D.C., has been using MerchantWARE Mobile’s Blackberry version for eight months. The ease of use and convenience of not having to carry around a bulky POS system is most beneficial.

“Before MerchantWARE Mobile I had a phone-line machine,” said Bucksell. “I was looking at wireless while carrying around another piece of equipment but wanted to eliminate all of that. After I found MerchantWARE for my Blackberry I was able to. It’s very convenient and user friendly.”

Because he is dealing with a lot of personal and highly sensitive information, Bucksell is thankful that he is able to take their payments whenever or wherever he has the opportunity to meet with these clients.

Brian Albrecht, owner of Fitness in Form, a private, personal training business in Virginia, finds the Blackberry version of the MerchantWARE mobile application also to be incredibly convenient.

“I like its portability. I can take it out of my pocket and run a credit card through it on the spot,” explained Albrecht, who meets clients at their home or their gym. “The cash is in my savings account within one to three days. It works for me as I’m on the go.”

“We continue to see an increase in downloads of MerchantWARE Mobile payment processing applications by those merchants who are often ‘on-the-go’,” said Henry Helgeson, co-CEO of Merchant Warehouse. “The continued success of these innovative applications is not a surprise to us. As an increasing number of the workforce goes mobile, these mobile payment applications meet their needs and enable them to conduct business anywhere, anytime.”

Albrecht’s Blackberry with the MerchantWARE Mobile application is synced with the MagTek Bluetooth credit card reader. The card reader encrypts all credit card data at the point of swipe before it is accessed by the mobile device, and the data is then securely transmitted and stored at the Merchant Warehouse gateway and data vault. Sensitive information is never stored on the mobile device itself, so merchants and customers have peace of mind knowing their card data information is safe.

With a growing need for convenient payment options, on-the-go businessman like Albrecht and Bucksell, can easily and securely accept credit cards wherever their business takes them. With MerchantWARE Mobile applications, businesses will save time and money with immediate payment approvals as well as the convenience of automatic email receipts. MerchantWARE Mobile is ideal for any ‘on-the-go’ business that needs to accept credit card payments securely, easily and in real-time. And, coming this March, Merchant Warehouse will release applications for Windows Mobile and Android.

About Merchant Warehouse

Since 1998, Merchant Warehouse has set the standard for credit card processing by guaranteeing competitive pricing in merchant accounts, software, equipment, and providing dedicated, high quality customer service. Over 80,000 merchants later, the company continues to lead the industry with groundbreaking technology initiatives: MerchantWARE®; BINsmart™; and MerchantWARE Mobile. Merchant Warehouse has been named the ETA 2009 ISO of the Year, Business Solutions’ Best Channel Vendor for 2009 & 2010 and is a two-time recipient of the Boston Business Journal Pacesetter Award. Merchant Warehouse co-CEO, Henry Helgeson, was also named Ernst & Young Entrepreneur of the Year 2009 for New England. The company is committed to community and charitable involvement. For more information, please visit http://merchantwarehouse.com or follow us on Twitter at http://twitter.com/MWarehouse.

About Xsilva

Xsilva Systems makes a comprehensive suite of retail tools under the LightSpeed brand that are tailored to the Mac platform and intended to help individual retailers and small retail chains grow and manage their businesses more effectively. LightSpeed makes managing a retail business as easy as click, drag and drop, and features a powerful front-counter point of sale solution. It also features extensive quoting, ordering and invoicing capabilities, label and barcode printing, reporting, inventory management, customer profiling and tracking, credit-card processing, gift cards, multi-store lookups and stock transfers. Add-on module LightSpeed Web Store allows retailers to generate and maintain a customizable PHP- and CSS-based e-commerce site from their LightSpeed database.

Contacts:

Marianne Rocco, Marketing Director

Merchant Warehouse

800.941.6557 x2051

mrocco@merchantwarehouse.com

Meghan Welborn / Michael Sullivan

PAN Communications

978.474.1900

merchant@pancomm.com

Next generation POS system exclusively for the Mac now comes with end-to-end encryption solution for added securityBOSTON, MA — January 11, 2010 — Merchant Warehouse, a premier provider of merchant accounts and credit card processing solutions, and Xsilva Systems Inc., maker of LightSpeed®, a comprehensive suite of easy-to-use tools for retailers, today announced they will be demonstrating LightSpeed’s integration with MerchantWARE® Payment Gateway™ at the National Retail Federation’s (NRF) Big Show, taking place at New York City’s Javits Convention Center on January 11-12th, 2010.

The partnership with Merchant Warehouse enables Xsilva to offer secure encrypted credit card processing in addition to its ground-breaking, innovative POS system. With the MerchantWARE gateway and encrypted card reader, merchants never actually transmit or store non-encrypted sensitive credit card information, giving merchants and Xsilva added peace of mind.

LightSpeed combines a powerful POS for front-counter retail with back-office functions such as inventory management, purchasing, order processing and reporting and encrypted credit card processing.

“MerchantWARE helps optimize our LightSpeed solution by providing secure credit card processing. Transactions are encrypted and secure using the payment gateway, so our customers can feel safe and secure,” said Ian Haugh, Director of Sales. “MerchantWARE provides additional assurance for us and our customers.”

LightSpeed POS is an ideal solution for single-stores, small-to-medium-sized retail chains and online retailers across a broad spectrum of verticals in the retail sector. MerchantWARE certified payment processing applications are designed to help developers and VARs create certified payment processing POS systems on the market. With LightSpeed and Merchant Warehouse MerchantWARE, Xsilva offers one of the most secure, comprehensive and intuitive retail POS systems available today. Come see a LightSpeed demo at NRF, Booth 2047, Jan. 11-12, 2010.

What: National Retail Federation’s 99th Annual Convention & EXPO

When: January 11-12, 2010

Where: Jacob K. Javits Convention Center,

New York, NY

WHO: Merchant Warehouse enables merchants to process all forms of electronic payments including credit, debit, EBT, rewards and gift cards, and checks using any payment processing device. The MerchantWARE product suite enables independent software vendors (ISVs) and point-of-sale (POS) developers to enhance the value of their offerings by integrating certified, secure and easy-to-use payment processing solutions with POS systems.

Xsilva, maker of LightSpeed, a comprehensive suite of retail tools tailored for the Mac, will be located at Booth No. 2047 and will be demonstrating its LightSpeed POS, now integrated with MerchantWARE.

About Merchant Warehouse

Since 1998, Merchant Warehouse has set the standard for credit card processing by guaranteeing competitive pricing in merchant accounts, software, equipment, and providing dedicated, high quality customer service. Over 80,000 merchants later, the company continues to lead the industry with groundbreaking technology initiatives: MerchantWARE®; BINsmart™; and MerchantWARE Mobile. Merchant Warehouse has been named the ETA 2009 ISO of the Year, Business Solutions’ Best Channel Vendor for 2009 & 2010 and is a two-time recipient of the Boston Business Journal Pacesetter Award. Merchant Warehouse co-CEO, Henry Helgeson, was also named Ernst & Young Entrepreneur of the Year 2009 for New England. The company is committed to community and charitable involvement. For more information, please visit http://merchantwarehouse.com or follow us on Twitter at http://twitter.com/MWarehouse.

About Xsilva

Xsilva Systems makes a comprehensive suite of retail tools under the LightSpeed brand that are tailored to the Mac platform and intended to help individual retailers and small retail chains grow and manage their businesses more effectively. LightSpeed makes managing a retail business as easy as click, drag and drop, and features a powerful front-counter point of sale solution. It also features extensive quoting, ordering and invoicing capabilities, label and barcode printing, reporting, inventory management, customer profiling and tracking, credit-card processing, gift cards, multi-store lookups and stock transfers. Add-on module LightSpeed Web Store allows retailers to generate and maintain a customizable PHP- and CSS-based e-commerce site from their LightSpeed database.

Contacts:

Marianne Rocco, Marketing Director

Merchant Warehouse

800.941.6557 x2051

mrocco@merchantwarehouse.com

Meghan Welborn / Michael Sullivan

PAN Communications

978.474.1900

merchant@pancomm.com

Merchant Account Provider Announces Innovative Mobile Processing Application for BlackBerry®

Merchant Warehouse Releases Free Point of Sale application for small and mid-sized businesses

BOSTON, MA – Merchant Warehouse a premier provider of merchant accounts and credit card processing, today announced its next generation mobile application for BlackBerry® smart phones. MerchantWARE Mobile runs on BlackBerry’s Pearl, Storm, Curve or Bold and offers the enhanced capability to use a highly secure Bluetooth card swipe device that brings ease of use, lower processing costs and security to “on the go” businesses. This free application is now available for download on Merchant Warehouse’s MerchantWARE Mobile BlackBerry Page and will soon be available on Blackberry App World.

With a growing need for convenient payment options, contractors, delivery people, tradeshow vendors, and anyone else looking to accept credit cards wherever their business takes them, can now securely process credit card transactions. This application promises to save valuable time and money with immediate approvals as well as the convenience of automatic email receipts.

Whether credit card information is swiped or keyed-in to the BlackBerry device, all data is stored on Merchant Warehouse’s secure servers, not the mobile device, providing peace of mind to customers, merchants and salespeople.

“We are thrilled with the success of our recent iPhone credit card processing application,” said Henry Helgeson, president and co-CEO of Merchant Warehouse. “In the last month alone, we have had many thousands of downloads and terrific feedback from users. I am confident that the increased functionality of the BlackBerry application is going to take mobile payments to the next level. We are excited to offer this innovative processing solution to our current and prospective customers.”

Features of MerchantWARE Mobile for the BlackBerry include:

• Secure transactions in real time, including sales, refunds and voids;
• Lower Interchange costs by swiping with Bluetooth card reader;
• Free application;
• Robust detailed transaction reporting;
• No additional gateway or cellular access fees;
• Email receipts for merchant and customer;
• Encrypted and secure SSL connections for safely transmitting customer information;
• Complies with PCI DSS/PABP;
• Automatic end of day batch processing;
• Access to the MerchantWARE Virtual Terminal enabling users to process transactions through the same merchant account from any web connected computer.

“In Q1 of this year, BlackBerry devices were in three of the top five positions for smart phone popularity. This was a driving factor in our decision to grow our mobile offering with BlackBerry”, said Helgeson.”We look forward to continuing to expand our mobile application offerings with a Window’s Mobile device in the near future and continuous improvements to our already successful applications.”

More information on MerchantWARE Mobile is available at; http://merchantwarehouse.com/merchantware_mobile

BlackBerry® is a registered trademark of RIM.

About Merchant Warehouse
Merchant Warehouse was founded in 1998 on the principle that businesses should be able to purchase credit card processing software, POS equipment and merchant accounts at reasonable prices. With over 80,000 merchants served in the last 11 years, Merchant Warehouse now sets the standard for price, innovation, customer service and integrity. The company continues to lead the industry with groundbreaking technology initiatives: MerchantWARE®, a suite of sophisticated payment processing solutions for all types of businesses, which brings a new level of data security beyond PCI compliance; BINsmartTM, which evaluates credit card transactions to find the greatest potential savings and MerchantWARE Mobile, a free credit card processing application available for the iPhone, BlackBerry and soon Windows Mobile devices. Merchant Warehouse has been named the ETA 2009 ISO of the Year, Business Solutions’ Best Channel Vendor for 2009 and is a two time recipient of the Boston Business Journal Pacesetter Award. The company is committed to community and charitable involvement and ongoing high ethical standards.For more information, please visit http://merchantwarehouse.com/ or follow us on Twitter at http://twitter.com/MWarehouse.

Electronic Transaction Association honors Merchant Warehouse for innovative products

and high ethical standards

Boston, MA. – April 22, 2009 - Merchant Warehouse, a premier provider of merchant accounts and credit card processing solutions has been named ISO (Independent Sales Organization) of the Year by the Electronic Transaction Association (ETA) during the organization’s annual conference and expo held at the Mandalay Bay Resort & Casino in Las Vegas.   In the award’s inaugural year, Merchant Warehouse was chosen for a multitude of groundbreaking business and technology initiatives, community and charitable involvement and ongoing high ethical standards.

“We determined from the start,” stated Carla Balakgie, CEO of the Electronic Transactions Association, “that the ISO of the Year award should go to a company that has the core characteristics of a pure ISO, and has demonstrated its excellence by a number of measures, including care for its reputation, investment in its people, savvy application of technology, great customer service and, of course, consistent sales growth and retention. In other words, we wanted to honor the kind of company any one of us would be happy and proud to be a part of.”

“It is a tremendous honor to be named ISO of the Year,” said Henry Helgeson, president and co-CEO of Merchant Warehouse.  “At Merchant Warehouse, we believe our core business advantage is our integrity, honesty and customer service combined with innovative products that anticipate and address our customers’ needs. This award truly recognizes all of the hard work that we do every day while honoring the high standards we keep.  We are proud to be a member of the ETA and look forward to continuing to work with the organization and its members to improve and grow the credit card processing industry.”

The ETA is an international trade association with over 500 members representing companies who offer electronic transaction processing products and services from financial institutions to transaction processors to ISOs.  The organization works to monitor and help shape the merchant acquiring industry by providing leadership through education, advocacy and the exchange of information.

About Merchant Warehouse
Merchant Warehouse was founded in 1998 on the principle that businesses should be able to purchase credit card processing software, POS equipment and merchant services at a reasonable price.  Servicing over 80,000 merchants, Merchant Warehouse now sets the standard for price, innovation, customer service and integrity.  For more information, please visit www.MerchantWarehouse.com.

Contacts:

Dianne Sloan                                                                                         Alexis Gordon/Michael Sullivan

Merchant Warehouse                                                                             PAN Communications

800.941.6557 x2050                                                                               978.474.1900

dsloan@merchantwarehouse.com merchant@pancomm.com

Merchant Warehouse launches unique affiliate program

Tracks phone calls

BOSTON, MA – Feb. 2, 2009 – Merchant Warehouse, a premier provider of merchant accounts and credit card processing solutions, this month announced the release of their new and ground breaking Merchant Account Affiliate Program. This is the first affiliate program in the Merchant Services industry that is fully capable of tracking offline phone call conversions, significantly increasing the earning potential of the program.

“There is no doubt this will help our affiliates make more money than they could with a traditional program,” said Brian Waldman, Vice President of Marketing and Strategy at Merchant Warehouse. “Not only do we get more phone calls than online leads to begin with; phone calls are also better leads that close at a higher rate. The fact is; as an affiliate, if you are not getting credited for the phone calls you generate, you are just not making the money you deserve.”

The disconnect between online activities and offline conversion events such as phone calls has always represented a large challenge for the affiliate industry. With their proprietary solutions, Merchant Warehouse has found a way to connect all the dots. Using unique tracking parameters in the referring URLs and dynamic phone numbers on their website, Merchant Warehouse ties every phone call back to the unique visitors and their referring sources. This way, they are able to credit affiliates with offline, as well as online conversions.

Merchant Warehouse’s affiliate program also has one of the most generous and flexible payment scales in the industry. Affiliates may choose to be paid by the lead or by approved merchant account, and make as much as $25 per lead or $200 per account. This, combined with a thirty day cookie session and the program’s superior tracking capabilities, makes it a program with tremendous earning potential.

Learn more by going to Merchant Warehouse’s Merchant Affiliate Program website.

About Merchant Warehouse
Merchant Warehouse was founded in 1998 on the principle that businesses should be able to purchase credit card processing software, POS equipment, and merchant services at a reasonable price. With over 40,000 merchants, Merchant Warehouse now sets the standard for price, innovation, customer service and integrity. For more information, please visit www.MerchantWarehouse.com.

Merchant Warehouse has been named among the top 100 businesses in the Boston/Cambridge/Quincy (Massachusetts/New Hampshire region) category on the Inc. annual ranking of the 5,000 fastest-growing private companies in the country. The company also posted a strong overall rank on the coveted Inc. 5000 list with three-year sales growth of 145.3 percent. The Inc. list is the most comprehensive look at the most important segment of the economy – America’s independent-minded entrepreneurs. Taken as a whole, these companies represent the backbone of the U.S. economy.

“We are honored to be included in the Inc. 5000 list among some of the top companies in the United States,” said Henry Helgeson, President and Co-CEO of Merchant Warehouse. “Celebrating our tenth year in business, we have seen tremendous growth, and that success is in direct correlation with our dedicated employees and the loyalty of our customer base.”

“Our second annual Inc. 5000 continues the most ambitious project in business journalism,” said Inc. 5000 Project Manager Jim Melloan. “The Inc. 5000 gives an unrivalled portrait of young, underreported companies across all industries doing fascinating things with cutting-edge business models, as well as older companies that are still showing impressive growth.”

With more than 40,000 merchant customers and ten years experience, Merchant Warehouse has set the standard in the credit card processing industry by providing credit card processing software, POS equipment, and merchant services ethically and at a reasonable price.

About Inc.com
Inc.com, the daily resource for entrepreneurs, delivers how-to guides, advice, tools, breaking news, and rich multi-media to help business owners and CEOs start, run, and grow their businesses. Inc.com offers dynamic marketing solutions to help advertisers effectively reach Inc.com’s audience of business leaders. Visit http://www.inc.com.

About Inc. 500|Inc. 5000 Conference
Each year, Inc. magazine and Inc.com celebrate the remarkable achievements of today’s entrepreneurial superstars – the privately held small businesses that drive our economy. The Inc. 500|Inc. 5000 Conference brings together members of the Inc. 5000 community-both a new class of Inc. 5000 honorees and the list’s alumni-for three days of powerful networking, inspired learning, and momentous celebration. For the first time ever, this powerful networking event is open to all. Please join us September 18-20, 2008 at the Gaylord National Resort and Convention Center in Washington, D.C. For more information or to register, visit www.Inc500Conference.com or call us at 877-211-0489.

New Processing Cost Reduction Tool Helps Small Merchants Maximize Sale Profits

Merchant Warehouse^® adds to the functionality of its MerchantWARE solution to provide big-box retail benefits to the small merchant community

BOSTON, MA – July 14, 2008 - Merchant Warehouse unveils a new tool to help small and mid-sized merchants maximize the value of every sale by reducing their overall payment processing costs. The solution, BINsmart Interchange Manager^TM, is the latest addition to Merchant Warehouse’s industry-leading MerchantWARE^® Integrated Payment Processing Solution.

The product helps merchants process transactions at the lowest possible cost by automatically identifying the card type being used in the transaction, and prompting debit card users to enter their PIN. This sophisticated, yet simple solution evades Interchange rates and fees (a set percentage charged to merchants and paid to issuing banks for each credit card transaction processed, plus a flat per-transaction fee) by opting for PIN-debit transactions over credit whenever possible. Interchange fees make up the majority of a merchant’s processing expenses, but since PIN-debit transactions are not processed on the Interchange networks, PIN-debit transactions are less expensive (typically only a flat transaction fee is charged). The BINsmart Interchange Manager also detects corporate card transactions, making it simpler for merchants who need to submit tax amounts and customer codes to receive the best rates.

Below is an example of a merchant’s potential savings with the BINsmart Interchange Manager:

• The cost to process a $200 sale using a bank-issued card as “credit” under standard Interchange rates and fees would be approximately $4.00. However, if that customer used the same bank-issued card, but was prompted to enter their PIN, the cost for that sale to the merchant would amount to approximately $0.50; a savings of $3.50 on just one transaction!

Historically, only the largest retail establishments have had the technology to implement this solution, but with Merchant Warehouse’s BINsmart Interchange Manager, any merchant can take advantage of these cost savings. Because the process is automated, employees no longer have to ask “debit or credit?” and more transactions will qualify at the lower costs.

“Merchants of all sizes are looking for ways to save money and maximize profits in the face of a slow economy. With BINsmart Interchange Manager, we are now able to help smaller retail merchants to better compete with the regional or national stores by helping them save money almost every time a customer uses their debit card for a purchase,” said Henry Helgeson, President and Co-CEO of Merchant Warehouse. “This tool puts the ability to maximize the dollar value of every transaction in a way that is convenient and affordable back in the hands of the small merchant.”

The Merchant Warehouse BINsmart Interchange Manager is compatible with all current PIN-pads and uses all current debit peripherals, so no changes are needed to existing devices. The solution is available now by calling Merchant Warehouse at 1-800-968-0953 or emailing MerchantWARE@MerchantWarehouse.com.

More information on MerchantWARE® and BINsmart Interchange Manager^TM is available at www.merchantwarehouse.com/merchantware or by visiting Merchant Warehouse at booth #101 at the RetailNOW Expo, held on July 15-16th at the Rio All-Suite Hotel & Casino in Las Vegas.

Merchant Warehouse, a premier provider of merchant accounts and credit card processing solutions for small- and mid-sized businesses, today unveils a solution that greatly reduces the possibility of cardholder data loss in the event of a network security breach. The new product, MerchantWARE, also makes complying with the payment card industry data security standards (PCI DSS) much simpler and more affordable.

As part of the regulations, PCI DSS mandates that sensitive personal data, including credit card numbers, be encrypted when stored or before being transmitted over public networks. Despite this, savvy thieves can, and have, found ways to steal unencrypted card information while transmitted within the store’s internal networks or point-of-sale (POS) hardware — a vulnerability not addressed by the PCI DSS guidelines. An especially susceptible point in the process is when card data is sent from a card reader to the POS or POS to in-store database.

Merchant Warehouse’s MerchantWARE solution encrypts the data at the card reader, completely eliminating this threat. With MerchantWARE, merchants never actually store or transmit any unencrypted credit card information. By taking this one simple step, small- and mid-sized merchants will eliminate the sensitive data that five of the 12 most intensive and costly PCI DSS requirements seek to protect.

“PCI DSS standards are a great starting point, but there is a major flaw in that they fail to address the issue of unencrypted card information on private networks. In fact, recent high-profile data breaches likely could have been avoided had the data been protected at the point of the card swipe,” said Henry Helgeson, President and Co-CEO of Merchant Warehouse. “Instead of building a bigger wall around the data ‘vault’ with expensive hardware and data security systems, the MerchantWARE solution simply removes everything of value to a thief. With no data to be hacked, the PCI compliance process becomes much more streamlined and affordable for the smaller merchant.

The MerchantWARE solution contains two core components:

• Hardware — For under $100, the solution utilizes the latest MagneSafe™ secure card readers from MagTek® to encrypt card data at the “read head,” to ensure sensitive data is never exposed. The readers meet all current PCI DSS requirements to secure cardholder data via 3DES DUKPT encryption.
• Software — To ensure a seamless user experience, the solution includes an integrated version of Merchant Warehouse’s MerchantWARE Payment Gateway. The MerchantWARE Payment Gateway enables merchants to process credit cards, debit/EBT cards and manage their account over a secure Internet connection. It also contains extensive reporting features with the capability to re-charge, refund or adjust previously processed cards, all without decrypting sensitive cardholder data.

Integration with the POS system requires only minimal updates; interested POS vendors should contact Merchant Warehouse at 1-800-968-0953 or e-mail us for additional information on how their customers can benefit.

Merchant Warehouse will demonstrate the solution — along with an overview of possible attacks to a PCI Compliant system and how fraudulent credit cards are made — at booth #5270 during the National Restaurant Association Show May 17-20 at McCormick Place in Chicago, IL.

About Merchant Warehouse

Merchant Warehouse was founded in 1998 on the principle that businesses should be able to purchase credit card processing software, POS equipment, and merchant services at a reasonable price. With over 40,000 merchants, Merchant Warehouse now sets the standard for price, innovation, customer service, and integrity. For more information, please visit our website.

Contacts:

Brian Waldman, Vice President of Marketing and Strategy

Merchant Warehouse
800.941.6557 x2050
bwaldman (at) merchantwarehouse (dot) com

Jeff Dillow / Holly Johnson
PAN Communications
978.474.1900
merchant (at) pancomm (dot) com